In the Spotlight: Keynote Speaker Jaynie Smith Helps Companies Boost Sales,...
Finding the perfect speaker for your event can be an overwhelming assignment — so many videos to watch, so many bios to review, so much “marketing speak” to get through. What if you could just sit down...
View ArticleThink You Have A Strong Competitive Advantage? Beware These Five Fatal Flaws
We all know that a key ingredient in any marketing effort should be communicating our competitive advantage or value position to customers. However, Jaynie Smith, author of Creating Competitive...
View Article7 Keys to Communicating REAL Competitive Advantage: Does Your Competitive...
“Why should I do business with you, instead of your competition?” It’s a question that virtually every one of your customers–or prospective customers–is asking, whether spoken or not. In other words,...
View ArticleIn the Spotlight: Keynote Speaker Jaynie Smith Helps Companies Boost Sales,...
Finding the perfect speaker for your event can be an overwhelming assignment — so many videos to watch, so many bios to review, so much “marketing speak” to get through. What if you could just sit down...
View ArticleThink You Have A Strong Competitive Advantage? Beware These Five Fatal Flaws
We all know that a key ingredient in any marketing effort should be communicating our competitive advantage or value position to customers. However, Jaynie Smith, author of Creating Competitive...
View Article7 Keys to Communicating REAL Competitive Advantage: Does Your Competitive...
“Why should I do business with you, instead of your competition?” It’s a question that virtually every one of your customers–or prospective customers–is asking, whether spoken or not. In other words,...
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